BUILT TO BE BELIEVED
At Apricot, we don’t decorate businesses, we distill them. Every project begins with clarity and strategy, then grows into creative that resonates, performs, and endures. Whether we’re shaping a brand, building a website, or creating content, our work is designed to make people pause, pay attention, and come back for more.
BRANDING
Your brand is more than a logo, it’s the story, system, and style that define how people experience your business. We craft brands that carry meaning, clarity, and confidence at every touchpoint.
WHAT WE DO:
Brand Strategy & Positioning
Naming & Messaging
Visual Identity Systems (Logos, Colors, Typography, Guidelines)
Packaging & Merchandise Design
Brand Collateral & Graphic Design
WEBSITE
Your website is where first impressions turn into lasting relationships. We design and build sites that are beautiful, intuitive, and built to perform, from the homepage scroll to the checkout button.
WHAT WE DO:
Web Design & DevelopmentWebflow,
Squarespace, and Shopify BuildsCustom
UX/UI DesignCopywriting & Content
StrategyE-commerce Experiences
Ongoing Optimization & Support
CONTENT
Content is how your brand shows up in the world.
We create campaigns, commercials, and design assets that tell stories,
spark connection, and keep your audience engaged.
WHAT WE DO:
Campaign Creative & Art Direction / Copywriting / Commercial Photography & Video Production
Motion Design & Animation / Social Media Content / Ongoing Marketing Collateral
OUR APPROACH
Discovery
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Strategy
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Development
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Delivery
Every project moves through this same foundation: clear insight, smart direction, intentional design, and seamless execution. The outcome? Creative work that doesn’t just look good, it works.
CREATIVE THAT DEFINES
We work with clients in different ways, from one-off projects to ongoing creative support. Whether you’re launching something new or refreshing what you’ve built, we’ll meet you where you are and help you move forward with clarity and confidence.
